FUEL TV EXPANDS SHARK FIGHTS PARTNERSHIP

PRESS RELEASE: LOS ANGELES, CA and AMARILLO, TX – May 25, 2011

FUEL TV EXPANDS SHARK FIGHTS PARTNERSHIP
Network Adds Six More 2011Events

FUEL TV (www.fuel.tv), Fox Sports Media Group’s dynamic entertainment and sports network for young males, and Texas-based mixed martial arts promotion company Shark Fights announces an expanded television agreement that adds six upcoming SharkFights events in 2011, starting with Shark Fights 15 next month. Each fight event airs as a two-part series, creating a total of 12 hours of original Shark Fights mixed martial arts programming for FUEL TV’s Friday Fight Night programming block.

Shark Fights 15 features marquee fighters including UFC veteran Chris Camozzi, Strikeforce veteran Joey Villasenor, and many more. FUEL TV airs the event in prime time on June 17 and June 24 at 10:00PM ET/PT. The remaining events and air dates are to be announced. As part of its original agreement with the promoter, FUEL TV aired Shark Fights 13 on consecutive Fridays in April.

“We’re excited to have Shark Fights as part of our regular line up of fight programming on FUEL TV’s Friday Fight Nights,” says George Greenberg, FUEL TV GM. “These are great matches with exciting fighters who are putting it all on the line every time they enter the ring.”

“Everyone at Shark Fights is thrilled that our FUEL TV network debut was so well received,” says Shark Fight Promotions Executive Wes Nolen. “Now, with the launch of FUEL TV’s Friday Fight Night, SharkFights fans have a destination for our programming. We’re all thrilled to be part of the growth of MMA on FUEL TV, and it’s truly an honor to be aligned with the FOX Sports Media Group family.

”Shark Fights is produced for FUEL TV by Bud Brutsman and his team at BCII. Brutsman and BCII are responsible for producing all the early King of the Cage pay-per-view programs, as well as bringing the first Pride Fighting Championships programming to the U.S. on DVD.

“By combining the production quality that BCII will provide with the effort and focus that FUEL TV is putting into Friday Fight Night, we have no doubt that FUEL TV and the Fox Sports family will take Shark Fights to the next level and put it on par with the best MMA promotions in the country,” says Nolen.

FUEL TV’s Friday Fight Night features epic “must see” fights every Friday night at 10:00PM ET/PT. For more information on Shark Fight Promotions, please log on to www.sharkfights.com. For more information on FUEL TV, please visit www.fuel.tv.

FUEL TV:

FUEL TV is the only cable and satellite television network that features the exciting world of adrenaline and thrill-seeking sports and the stories that surround them. This new generation of sports provides a rich landscape of some of the most vibrant and action-packed television entertainment in the world. See why young adrenaline sports fans call FUEL TV the channel they never turn off. FUEL TV, part of FOX Sports Media Group, was launched July 1, 2003 and is seen in more than 30 million U.S. homes and can be accessed by broadband, mobile devices and other digital platforms such as iTunes®. FUEL TV programming is available in more than 50 countries around the world with 24/7 channels operating in Australia and Europe. To subscribe to FUEL TV, call 877-4-FUEL-TV. For program times and other information, visit www.fuel.tv.

FOX Sports Media Group

FOX Sports Media Group (FSMG) is the umbrella entity representing News Corporation’s wide array of multi-platform US-based sports assets under Chairman & CEO David Hill. Built with brands that are capable of reaching more than 100 million viewers in a single weekend, FSMG includes ownership and interests in linear television networks, digital and mobile programming, broadband platforms, multiple web sites, joint-venture businesses and several licensing partnerships. FSMG now includes FOX Sports, the sports television arm of the FOX Broadcasting Company; Fox’s 19 regional sports networks, their affiliated regional web sites and FSN national programming; SPEED and SPEED2; Fox Soccer Channel and Fox Soccer Plus; FUEL TV; and Fox College Sports. In addition, FSMG also includes FOX Sports Interactive Media, which comprises FOXSports.com on MSN, whatifsports.com and scout.com, reaching over 27 million unique visitors monthly. Also included are Fox’s interests in joint-venture businesses FOX Deportes, Big Ten Network and STATS, LLC, as well as licensing agreements that establish the FOX Sports Radio Network, FOX Sports Skybox restaurants and FOX Sports Grills.

Shark Fight Promotions:

Shark Fight Promotions, based out of Amarillo Texas, is an established, fast-rising fight promotion company, dedicated to driving the growth of mixed martial arts through the production of high quality MMA events and by effectively showcasing MMA fighters. The organization takes pride in putting the fans and fighters first; therefore they strive to make each Shark Fight event more exciting than the last. Executives within the organization are committed to producing impressive fight cards with extremely competitive match-ups. They are also passionate about their philanthropic endeavors. Shark Fight Promotions stays very involved in charity causes by partnering with, and contributing to, non-profit organizations in each city that hosts a Shark Fight Promotions event.

Contacts

FUEL TV
John Stouffer, 310.444.8564
jstouffer@fuel.tv
or
MPRM Communications
Natalie Yallouz, 323.933.3399
nyallouz@mprm.com
or
Shark Fights Media Contact:
Wes Nolen, 806.273.2667
wnolen@snwoperating.com